Skip to content

All-In-One lunch box container innovation

TravelWay lunch box containers with a bagel, clementines, watermelon and salad on a counter

An Inside Glimpse Into the Development of TravelWay's Food Cube™

3D Concept Design

Product Design Requirements

Travelway Group came to Design 1st looking for help in developing a new line of unique innovative lunch containers to solve the common complaints associated with existing containers, including broken hinges and damage from microwave and dishwasher usage.

  • Develop a locking-lid with air-tight seal and slow-release hinge opening that can withstand the freezer, microwave, and dishwasher after repeat use.
  • Meet target product costs by develop multiple designs for review and test
  • Be simple-to-use, clean, and durable to withstand freezing and heating over and over.
Initial Design Prototype Test

Design and Engineering Challenges

After selecting a final design concept the engineering teams worked together on several hinge technologies that would survive the harsh environments of freezers, microwaves, and dishwashers through bench model build and test.

  • Prototype and test the five main components: lid, gasket seal, elastic hinge loops, rotary damper hinge
  • Test multiple BPA and phthalate free materials with focus on the hinge design quality to ensure product reliability over extended use in variety of applications.
  • Test and finalize pre-production prototype to ensure consistent quality over high yield, (100,000 plus) volume production runs to meet order demand timelines.
Engineering Tests

Product Results

Through creativity and technical understanding, the Design 1st team developed an award-winning, innovative FoodCube.

  • Successful large volume 250000+ volume production run to meet strong consumer demand
  • Won the IDA and GrandPrix design awards for kitchen food products
  • Global distribution across multiple major retailers make FoodCube an industry-leading lunchbox device.
TravelWay lunch box in blue camouflage with sandwich and fruit, beside a snack container

We went from product idea to 250,00 volume production in under twelve months

“Design 1st was the perfect partner fit to guide us through end-to-end development and manufacture, particularly as this was our first time taking on a fully custom product in this category”

Joe Assi VP Sales, Travelway Inc.